Writer | VP, Associate Creative Director
Winner 5+ Cannes Lions
The Work
NOVA | The Rape Tax
Cyrcadia Health | iTBra
Cyrcadia Health | iTBra
Rape victims pay an average $1000 in medical bills after being raped. We empowered victims to share the true costs of this injustice.
Titanium Winner for best in show at the 2019 MM&M Awards.
Cyrcadia Health | iTBra
Cyrcadia Health | iTBra
Cyrcadia Health | iTBra
The iTBra is a wearable that detects breast cancer. This campaign showed how it's revolutionizing breast cancer screening globally.
Stolen Futures | DSA
Cyrcadia Health | iTBra
Stolen Futures | DSA
Award-winning awareness campaign that dramatized the insidious threat encroaching on the hearts of vulnerable type 2 diabetes patients.
NJOY | Experiential
LVMH | Digital & Mobile
LVMH | Digital & Mobile
Sometimes brand experiences that happen in Vegas don't stay in Vegas — they go viral.
LVMH | Digital & Mobile
LVMH | Digital & Mobile
LVMH | Digital & Mobile
Veuve Clicquot is one of the most recognizable Champagne houses, and we made their rosé the unofficial drink of Valentine's Day.
Password-Protected Work
T2D | HCP
Rare Disease | HCP & DTC
Rare Disease | HCP & DTC
My concept for this blockbuster type 2 diabetes drug was a 2017 MM&M Award finalist for “Best Multichannel Campaign.”
Rare Disease | HCP & DTC
Rare Disease | HCP & DTC
Rare Disease | HCP & DTC
ACD on launch of a breakthrough cancer therapy that included a pioneering virtual booth experience.
T2D | HCP
Rare Disease | HCP & DTC
T2D | HCP
Managed the largest creative team in my agency — and brand with the biggest Scope of Work — for over a year and counting.
MDD | HCP
Gastric Cancer | HCP
T2D | HCP
ACD on major depressive disorder brand and part of the pitch team that won the business.
Nasal | DTC
Gastric Cancer | HCP
Gastric Cancer | HCP
Who said a how-to-use video can't be entertaining? I'm sure somebody did. But, really, what do they know?
Gastric Cancer | HCP
Gastric Cancer | HCP
Gastric Cancer | HCP
Created winning pitch concept "Stomach Island" for oncology brand. 80% win rate on pitches over past 3 years.
COVID-19 | Unbranded
COVID-19 | Unbranded
COVID-19 | Unbranded
Unbranded concept spoke to the promise of historic COVID-19 neutralizing antibodies.
IBS | DTC
COVID-19 | Unbranded
COVID-19 | Unbranded
Creative concept leveraged a key insight about patients struggling with IBS or chronic idiopathic constipation.
Wellness Pitch | DTC
COVID-19 | Unbranded
Privilege To Protect | Video
Social media campaign pitch for a modern bidet brand.
Privilege To Protect | Video
Privilege To Protect | Video
Privilege To Protect | Video
Bringing emotion to the story of a corporation's commitment to patients with type 2 diabetes.
